UP CLOSE & PERSON WITH HEALTHCARE INNOVATOR @JohnNosta
First and foremost, John is a thinker. Unwilling to accept the status quo, he’s a contrarian with a vision for tomorrow.
He has been involved in the development of brand personalities, advertising campaigns and marketing strategies for numerous Fortune 500 companies, including Pfizer, Johnson & Johnson
and Genentech. John has established a well-entrenched reputation as a vocal advocate for strategic thinking and the creative process. He has built his career on the “science of advertising,” a process where strategy and creativity work together for superior marketing. He has also been recognized for his ability to translate difficult medical and scientific concepts into material that can be more easily communicated to patients, clinicians and scientists. He is also a popular lecturer on a wide variety of topics—always presented in a unique and stimulating way. He has spoken at the Fashion Institute of Technology, St. John’s University, Fairleigh Dickinson, The New York Society for Ethical Culture and Harvard University as well as many corporate and sales venues.
John is actively redefining the role of social media and influence marketing in healthcare. He is also a major influencer in the digital space and globally ranked in the top .01% in marketing, health, doctors and social media by the industry benchmark, KRED.
Additionally, John has distinguished himself as a scientific thinker. Earlier in his career, John was a research associate at Harvard Medical School and has co-authored several papers with global thought-leaders in the field of cardiovascular physiology. He has also been very active in a wide variety of community service activities including the municipal planning board, redevelopment committee, fire department and first aid squad. John lives in Mendham, NJ, with his wife and family. Currently, he is employed by Ogilvy CommonHealth, the world’s largest healthcare communications company and has held a series of positions including Chief Creative Officer, Chief Strategic Officer and unit President.
Marketing, strategic planning, social media, digital marketing, healthcare Twitter, influence analytics, branding, presentation skills (and killer presentations) all served up with passion and exuberance!!!
Studies of amiodarone during experimental myocardial infarction: beneficial effects on hemodynamics and infarct size. Harvard Medical School DeBoer LW, Nosta JJ, Kloner RA, Braunwald E. Circulation 1982;65(3):508-12.
Harvard Medical School Somberg JC, Nosta JJ, Knox S.Circulation 1981;64(4):140